Create an app presenting environmental food data, beautifully designed.
The primary challenge was generating and presenting quantitative data via a user friendly, engaging experience.
The discovery stage included brainstorming, concepting, personas, and user journeys.
02 Product Design Vision
I formulated a brand product vision and design language, which evolved as the product progressed. Key design principles include Peaceful, Charming, Intelligent, and Natural.
03 UX Design & Prototyping
My wire framing was lean - creating screen flows rather than a fully interactive prototype.
I started creating high fidelity screen mockups (Sketch & Invision) for spontaneous in-person user testing on the back of sketchy wireframes.
Bubble.io was the chosen dev solution. My life became 6-12 hours of Bubble a day for about 8 months.
The overall design, UI details and user flow changed quite a bit as I proceeded as the developer.
I enjoyed creating fresh assets and interface solutions, enabling each development milestone.
05 Native Optimisation & Launch
Between the dual-platform BDK testing app & Apple TestFlight feedback, I was able to iron out big and small glitches in order to successfully launch on the stores.